I hope you guys are ready. do you have a napkin sitting by? Because Apple is about to break your heart with happiness with their first Apple Holiday Ad…
Apple today released a new 90-second Apple Holiday Ad entitled “The Song”, following in the footsteps of last year’s “Misunderstood” ad.
“The Song” centers around a girl who stumbles upon an old record, apparently a gift from her grandmother to her grandfather from 1952. The record includes a message about not being able to be together for the holidays and then a rendition of “Love Is Here to Stay” sung by the grandmother.
“Upon finding the old record, the girl secretly learns the tune’s vocals and puts together her own accompaniment on several instruments, eventually recording her own portions of the song alongside her grandmother’s. The girl then leaves an iPad mini with a note saying “A Duet, Press Play” for her grandmother, who listens to the duet between her much younger self and her granddaughter, bringing her to tears as she looks through the old photographs left along with the iPad by the girl.” – MacRumors
If this ad doesn’t bring a tear or two to your heart, then that’s on you. Apple can only warm your heart, they can’t give you one. Oooooh, shots fired!